Cookie Policy

1. Introduction

This Cookie Policy explains how Archer Marketing Consultancy Ltd ("Archer", "we", "our", or "us") uses cookies and similar technologies when you visit www.archermarketing.co.uk.

Cookies help us provide a better website experience, understand how visitors use our site, and improve our services.

By continuing to use our website, you consent to the use of cookies in accordance with this policy. Where required by law, we will ask for your consent before placing non-essential cookies on your device.

2. What are cookies?

Cookies are small text files stored on your computer, tablet or mobile device when you visit a website.

They allow websites to recognise your device and remember information about your visit, such as your preferences or how you use the site.

Cookies cannot access files on your device or identify you personally unless you choose to provide personal information through our website.

3. Types of cookies we use

Essential Cookies

These cookies are necessary for the website to function properly and cannot be switched off. They may include cookies used to:

Remember your cookie preferences
Maintain website security
Enable forms and website functionality

These cookies do not require your consent.

Analytics Cookies

With your permission, we use Google Analytics 4 (GA4) to understand how visitors use our website. Analytics cookies help us understand:

Which pages are most popular
How visitors navigate the website
How long people spend on pages
Which devices and browsers are used
How visitors found our website

This information is anonymous and helps us improve the website and user experience.

Functional Cookies

Functional cookies may be used to remember choices you make, such as your cookie preferences or form information.

These improve your experience but are not essential to the operation of the website.

Marketing Cookies

At present, Archer does not use advertising or remarketing cookies.

If we introduce advertising platforms such as Google Ads, LinkedIn Ads or Meta Ads in the future, this policy will be updated and your consent will be requested before these cookies are placed.

4. Third party cookies

Some cookies may be placed by trusted third-party services used on our website. These may include:

Google Analytics 4
Calendly or other booking platforms
CRM providers used for contact forms

5. Managing your cookie preferences

When you first visit our website, you'll be given the option to accept or reject non-essential cookies.

You can also manage or delete cookies at any time through your browser settings.

Please note that disabling certain cookies may affect how parts of the website function.

Information about managing cookies can usually be found within your browser's Help section.

6. Cookie retention

Some cookies are deleted when you close your browser (session cookies), while others remain on your device for a period of time (persistent cookies).

Retention periods vary depending on the purpose of the cookie.

7. Changes to this policy

We may update this Cookie Policy from time to time to reflect changes to our website, technology or legal requirements.

The latest version will always be published on this page with the updated revision date.

8. Contact us

If you have any questions about this Cookie Policy or how we use cookies, please contact:

Archer Marketing Consultancy Ltd

Email: hello@archermarketing.co.uk

Website: www.archermarketing.co.uk

Updated 20 July 2026